Cookie policy of the website: deltalight.com
  1. Applicability

1.1. This Cookie Policy applies to the use of cookies and other tracking technologies on www.deltalight.com (the "Website"), a website of Delta Light SA/NV, with office at Muizelstraat 2, 8560 Wevelgem, Belgium and with company registration number 0432 671 468, Company Register Ghent, Section Kortrijk (Belgium), (hereinafter "Delta Light", "we", "us" or "our").

1.2. We are also active on social media platforms,  such as Facebook, Instagram, Linked In, Twitter, Pinterest and Vimeo, to ameliorate our interaction with our clients and prospects and to ensure our presence on the internet. However, none of our products or services are exclusively being commercialized through social media.

When visiting our social media pages, the processing of your personal data is operated under a joint controllership between us and the operator of the social media platform. A data sharing agreement (or joint processing agreement) determines the rights and obligations of us and the operator as to the processing of your personal data. The joint control among Delta Light and the operator of the social media platform only extends to those processing operations for which we effectively co-determine the purposes and means. It extends, for example, to the processing of personal data resulting from the selection of the relevant targeting criteria and the display of the advertisement to a target audience. It also covers the processing of personal data undertaken by the operator of the social media platform to report to us about the results of a targeting campaign. The joint control does not, however, extend to operations involving the processing of personal data at other stages occurring before the selection of the relevant targeting criteria or after the targeting and reporting has been completed and in which Delta Light has not participated in determining the purposes and means. Therefore, we recommend you, when asserting your rights as towards our social media-pages, to address your questions and/or demands both to the operator of the social media platform as to us.

When visiting our social media pages, you are doing this freely. If you are logged in to one of your social media accounts and visit our social media page, the operator of the social media platform can assign this visit to your user account. However, your personal data may also be collected if you are not logged in or do not have an account with the respective social media portal. In this case, this data is collected, for example, via cookies that are stored on your end device or by recording your IP address.

With the help of the data collected in this way, the operators of social media platform can create user profiles in which your preferences and interests are stored. This way, interest-based advertising can be displayed to you both inside and outside the respective social media presence. If you have an account with the respective social network, interest-based advertising can be displayed on all devices on which you are or were logged in. You can change these settings and preference on the concerned social media platform. We have no input on these features.

1.3. The website of Delta Light also integrates plugins from social media platforms, such as Facebook, Instagram, Linked In, Twitter, Pinterest and Vimeo. You can recognize plugins by logo or the "Like Button" ("Like") on the website. When you visit the website, the plugins establish a direct connection between your browser and the server of the operator of the social media platform. The operator thereby receives the information that you have visited this website with your IP address. If you click the “Like-Button” while you are logged in to your social media account of the concerned operator, you can link the contents of our website on your profile. This allows the operator of the social media platform to associate your visit to this website with your user account.

Delta Light and the operator of the social media platform jointly determine the purpose of the processing, which is to display a specific advertisement on the social media platform to the individuals who make up the target audience. By embedding a pixel into the website, Delta Light exerts an influence on the collection and transmission of the personal data of visitors of the website. The operator of the social media platform has developed and offers the software code (pixel) that leads to the automatic collection, transmission and evaluation for marketing purposes of personal data to the social media provider. As a result, joint controllership exists in relation to the collection of personal data and its transmission by way of pixels, as well as in relation to the matching and subsequent display of the advertisement to the visitor on the social media platform, and for any reporting relating to the targeting campaign.

The plugins will not be activated unless you give your explicit consent through the cookie banner on the website. In the cookie policy a detailed description of the plugins is available. When you gave your consent, you have the right to withdraw it at any time.

  1. What are cookies?

Cookies are small text files that are stored on a computer during a visit to a website. Cookies are used to allow websites to function, to keep track of the actions of website visitors, to store login details, etc.

There are different types of cookies that can be distinguished according to their origin, function and lifespan.

  • First party cookies are cookies that are placed by the website that is visited by the user at that moment while third party cookies are placed by a website other than the one visited (for example for the functionality of the exchanges on the website).
  • Essential cookies allow users to navigate around a website and use its features. These cookies are necessary for the website to work and cannot be disabled.
  • Functional cookies enhance the usability of a website by remembering your choices (e.g. language preferences, region, login). These cookies are necessary for a number of functionalities of the website and cannot be switched off.
  • Analytical cookies collect data on the use of a website (pages visited, average duration of the visit...) in order to improve its functioning.
  • Targeting/advertising cookies are used for displaying personalised advertising messages.
  • Session cookies are temporary cookies that are deleted when the browser is closed. Permanent cookies, on the other hand, remain on the user's device until they are deleted by the user or until they are deleted by the browser after the duration specified in the cookie.

More information about the types of cookies can be found at www.allaboutcookies.org.

  1. What cookies do we use and why?

ESSENTIAL COOKIES

Cookie

Name

Purpose

Cookie type

Storage period

Cookie preferences

allowedCookieGroups

Store the user’s cookie preference

HTTP cookie

6 months

Session ID deltalightsession A session ID or token is a unique number which is used to identify a user that has logged into a website. The session ID is stored inside the server, it is assigned to a specific user for the duration of that user's visit (session). Session cookie Session
Country code COUNTRY_CODE Store the country code based on the selected localization of the website HTTP cookie 1 month
Language code LANGUAGE_CODE Store the language code based on the selected localization of the website HTTP cookie 1 month
Recently viewed products recently_viewed-*-* Story the recently viewed products per site (International or North-America) and per localization (nl_BE, en_GB, …) HTTP cookie 1 month
Anonymous pinlist wishlist_owner_hash Store the products a user adds to the pinlist (non-authenticated) HTTP cookie 1 month

 

FUNCTIONAL COOKIES

Cookie

Name

Purpose

Cookie type

Storage period

         
         
         
         
         
         

 

ANALYTICAL COOKIES

Cookie

Name

Purpose

Cookie type

Storage period

ClickDimensions unique visitor detection cuvid This cookie is typically written to the browser upon the first visit to the site from that web browser. If the cookie has been deleted by the browser operator, and the browser subsequently visits the site, a new __cuid cookie is written with a different visitor unique ID. This cookie is used to determine unique visitors to the site and it is updated with each page view. Additionally, this cookie is provided with a unique ID that the application uses to ensure both the validity and accessibility of the cookie as an extra security measure. HTTP cookie 2 years
ClickDimensions customer session tracking cusid This cookie is used to establish and continue a user session with the site. When a user views a page on the site, the script code attempts to update this cookie. If it does not find the cookie, a new one is written and a new session is established. Each time a user visits a different page on the site, this cookie is updated to expire in 30 minutes, thus continuing a single session for as long as user activity continues within 30-minute intervals. This cookie expires when a user pauses on a page on the site for longer than 30 minutes. HTTP cookie 30 minutes
ClickDimensions page view tracking cuvon Used to signal the last time a visitor viewed a page. HTTP cookie 30 minutes
Google Analytics _ga* Google Analytics website tracking  HTTP cookie 1 year, 1 month, 1 week

 

TARGETING/ADVERTISING COOKIES

Cookie

Name

Purpose

Cookie type

Storage period

Google Adsense _gcl_au Store and track conversions via Google Adsense HTTP cookie 2 months

 

OTHER COOKIES

Cookie

Name

Purpose

Cookie type

Storage period

         

 

In addition, we use other tracking technologies in combination with cookies, subject to your consent. 

Name

Cookies placed via the Pixel

Purpose

Type

Storage period

Facebook Pixel

 

The Facebook pixel is an analytics tool that allows us to measure the effectiveness of ads and understand the actions people take on the Website.

This pixel causes Facebook to place cookies in the visitor's browser when the Website is visited. 

A pixel is not a button or icon on the website, but as a dot invisible to the naked eye, on the screen. The Facebook pixel is a piece of software code designed by Facebook, which automatically establishes a connection between the visitor's internet browser and Facebook's servers, as soon as the visitor loads a web page containing this pixel.  

 

www.facebook.com/policies/cookies/

Pixel

Name

  Datr Fraud prevention Third party cookies 2 years
  fr to enable ad serving or retargeting.   3 months
  reg_ext_ref to keep the source reference on Facebook   Session
  reg_fb_gate to keep track of the first visited Facebook page   Session
  reg_fb_ref to keep track of the last visited Facebook page   Session
  sb to save browser data.   2 years
  wd to determine the screen resolution.   1 week
  x-src Measurement of conversion. This anonymous information is used to determine the value of an advertising partner.   1 year
LinkedIn Pixel li_gc Used to store guest consent to the use of cookies for non-essential purposes Third party cookies 6 months
  AnalyticsSyncHistory Used to store information about the time a sync with the lms_analytics cookie took place for users in the Designated Countries
 
  1 month
  lidc This is a Microsoft MSN 1st party cookie that ensures the proper functioning of this website.
 
  1 day
  UserMatchHistory This cookie is used to track visitors so that more relevant ads can be presented based on the visitor's preferences.   1 month    
  bcookie This is a Microsoft MSN 1st party cookie for sharing the content of the website via social media.
 
  1 year
Pinterest Pixel

_pinterest_ct_rt

_pinterest_sess

These cookies allow users to share pictures via Pinterest / the "Pin It" button, and Pinterest can collect statistical information about usage of their service. Third party cookies 365 days
  _pinterest_ct_ua This cookie is being set in relation to Pinterest Marketing   1 year
Vimeo __cf_bm This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website. Third party cookies 30 minutes
  vuid Collects data on the user's visit to the website, such as which pages have been read   2 years
  1. How can you manage cookies?

You can manage cookies via our cookie tool which appears when you access the home page of the Website.

Most browsers automatically accept cookies. You can set your browser to warn you before a cookie is placed or to refuse cookies. More information on how to set your browser can be found via the 'Help' button on your browser, at http://www.allaboutcookies.org/manage-cookies/ or via the links below:

 

Firefox

Chrome

Safari

Internet Explorer

Firefox (mobile)

Chrome (mobile)

Safari (mobile)

Microsoft Edge

 

Refusing cookies may affect your use of the Website.

If you use different devices to visit the Website, please ensure that your cookie preference is set on each device's browser.

You can also choose from the following sites from which you no longer wish to receive cookies: http://optout.aboutads.info/?c=2&lang=EN and http://www.youronlinechoices.com/.

  1. Learn more in our Privacy Policy

More information about your rights and the processing of your personal data can be found in our Data Protection Policy